Press Releases
Hypertec joins Buffalo stampede
Storage developer expands distribution network to target corporate resellers
18/05/2010
Buffalo Technology, a global leader in the design, development and manufacturing of storage and wireless networking solutions, today announced a strategic partnership with leading IT distributor, Hypertec.
The deal will allow Buffalo Technology to benefit from Hypertec’s extensive corporate reseller network and strengthen the company’s already market leading position for Network Attached Storage (NAS). Hypertec will supply Buffalo Technology’s full portfolio to SMEs, NGOs and blue chip multinationals alike as integrated products or as complete turn-key solutions. It will also be involved in working with resellers to develop custom-built storage solutions.
Paul Hudson, Sales Director, Northern Europe, Buffalo Technology, said: “Increasingly small to medium businesses are requiring storage solutions which are integrated and cost-effective. Our objective is to expand and increase our breadth of resellers across the UK and EMEA and with its specialist channel expertise, Hypertec will ensure we increase sales of our business focused products.”
Lianne Denness, Managing Director, Hypertec: “We are very excited about the prospect of working with Buffalo Technology as it is a brand that is highly regarded for its innovative SMB products. Our network of specialist resellers are looking for integrated, cost effective solutions and Buffalo Technology’s range of products meet these requirements.”
About Buffalo Technology
Buffalo is a global manufacturer of innovative storage, multimedia, and wireless networking products for the home and small business. The company is recognised as the Number 1 total PC peripheral manufacturer in Japan, and was the worldwide consumer NAS market leader in 2005, 2006, 2007, 2008 and 2009 (In-Stat).
The company's storage products are addressing the needs of the individual and the business, providing cost-effective network attached storage (NAS), portable and desktop hard drives, multimedia players, and Wireless LAN routers, which together offer a complete and integrated solution for the small office and digital home environment.
Buffalo's product portfolio includes its TeraStation™ NAS devices which are specifically designed to bring Enterprise Storage to the SMB. The LinkStation™ range of NAS products, takes multimedia NAS to the home, and enables you to create a central location to share information, store files, photos and music, and save all your digital content, simply and easily. The AirStation™ range of easy-to-use, high performance wireless networking products for the SMB/SoHo and home user, with industry-leading AOSS™ (AirStation One-Touch Secure System) technology, allows users to build and manage secure wireless networks at home or in the office at the push of a button.
Buffalo's strong international industry alliances with companies such as Intel, Broadcom™, Nintendo and Microsoft have allowed it to lead the industry in the development of the latest technologies into practical tools for the business and the home.
Headquartered in Japan, Buffalo Technology has offices in the UK, France, The Netherlands, USA and Taiwan. For more information please visit www.buffalo-technology.com.
© Buffalo Inc. 2010. BUFFALO logo, AirStation, Nfiniti, AOSS, TeraStation, LinkStation, DriveStation, MiniStation, LinkTheater and Dualie are either trademarks or registered trademarks of Melco Holdings Inc. or Buffalo Inc. Microsoft Windows and Microsoft logo are either registered trademarks or trademarks of Microsoft corporation in United States and/or other countries. The names and logos of other companies mentioned herein belong to their respective owners.
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